Mark Gober is the author of “An End to Upside Down Thinking” (2018), which won the IPPY award for best science book of the year. He is also the author of “An End to Upside Down Living” (2020), “An End to Upside Down Liberty” (2021), “An End to Upside Down Contact” (2022), “An End to the Upside Down Reset” (2023), and “An End to Upside Down Medicine” (2023); and he is the host of the podcast “Where Is My Mind?” (2019). Additionally, he serves on the board of Apollo 14 astronaut Edgar Mitchell’s Institute of Noetic Sciences and the School of Wholeness and Enlightenment. Previously, Gober was a partner at Sherpa Technology Group in Silicon Valley and worked as an investment banking analyst with UBS in New York. He has been named one of IAM’s Strategy 300: The World’s Leading Intellectual Property Strategists. Gober graduated magna cum laude from Princeton University, where he wrote an award-winning thesis on Daniel Kahneman’s Nobel Prize–winning “Prospect Theory” and was elected a captain of Princeton’s Division I tennis team.